This month’s Preston Hollow Home & Heritage magazine is our first of 2002, and it launches our switch to monthly service after two years as a neighborhood quarterly.

Each month, more than 15,000 targeted neighborhood homes receive Preston Hollow Home & Heritage, free of charge, on their doorstep.

Dallas is a large and sometimes overwhelming city, and our goal is to bring a bit of small-town enthusiasm to our portion of the city. Reading in the Morning News about the political shenanigans in one part of town, or watching another part of town’s crime tales mount on TV news shows really doesn’t tell the story about what’s happening here in Preston Hollow.

Telling that story is what we’ll continue to do, now on a monthly basis. We’ll keep working to bring us all a little bit closer together by highlighting the good things that happen in our neighborhood every month but don’t often merit publicity in area newspapers or other media.

We love stories about neighborhood honor students and neighborhood business owners who are giving back to our community. We look for stories about neighbors with solutions to dwindling family time (see this month’s feature about personal chefs). We want to publicize neighborhood groups’ calendars and activities, and we want to do what we can to support what you’re doing for our neighborhood.

To do all of this without charging subscription fees to our readers, we depend upon neighborhood businesses and businesspeople who advertise in our magazines to pay the costs necessary to bring neighborhood information to you. And we depend upon you, our readers, to patronize these neighborhood businesses and businesspeople and let them know you learned about their business or saw their advertisement in Preston Hollow Home & Heritage.

We’ve ben producing similar magazines in the nearby neighborhoods of Lakewood, East Dallas and Lake Highlands the past 12 years, and we have more than 300 consistent, happy advertisers and more than 160,000 monthly readers to thank for our continued success.

Particularly now, when economic times are uncertain, we believe it’s important to support the businesses and businesspeople who make our neighborhood a great place to live. We all shop at the big national chains from time to time, but local shops and businesspeople make our neighborhood unique.

We hope you’ll help by visiting these neighborhood businesses and telling them you learned about them in Preston Hollow Home & Heritage (or telling them about us, if they aren’t advertising), as well as sending us story ideas, meeting times and dates, and anything else our neighbors would enjoy reading about.

You can reach us at editor@homeandheritage.com or by calling 214-560-4210.